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Your promo marketing toolkit

Everything you need to promote your sale

Fullscript will take care of the general marketing to your patients for the Labor Day Sale, but hearing it from you means more.

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Fullscript’s communications schedule

The below is subject to change without notice.

Starting August 30, 2025, Fullscript will begin communicating with your patients about the Labor Day Sale. Eligible patients may receive one email before the sale.

During the sale each patient could receive a different frequency of communications, based on their historical engagement. Each patient will receive a daily maximum of:

  • 1 text message
  • 1 push notification
  • 1 in-app message
  • 2 emails

Once a patient orders, we will stop messaging them about the promo. However, on the final day of the sale, we may remind them that they have a final chance to save.

Your recommended communications schedule

To complement the communications Fullscript is sending, we suggest that you send a “teaser” one or two days ahead of the sale, and then promote the sale each day it runs.

Download promotional graphics

Promote the sale on social media with professional graphics pre-sized for Facebook and Instagram.

Note: For Instagram Stories, upload the vertical image to Stories and swipe up when editing the story to include a link sticker — from there you can include your dispensary link for patients to easily access.

Download graphics

Use this patient saving messaging theme on social media

Facebook

Savings are coming: From Sept 1–3, enjoy savings on the supplement catalog I trust.

Sign up to @Fullscript today to get sale access:

{ADD DISPENSARY LINK HERE}

Instagram

Savings are coming: From Sept 1–3, enjoy savings on the supplement catalog I trust.

Sign up to @Fullscript today to get sale access using the link in my bio!

{ADD DISPENSARY LINK TO IG LINK IN BIO EXTENSION IF APPLICABLE}

#Fullscript #vitamins #supplements #FullscriptPromo #savings #LaborDay

Twitter

Savings are coming: From Sept 1–3, enjoy savings on the supplement catalog I trust. Sign up to Fullscript today to get sale access:{ADD DISPENSARY LINK HERE}

#Fullscript #vitamins #supplements #FullscriptPromo #savings #LaborDay

Use these tips to record a successful social video

The dos of social videos

Keep it short, 15 seconds is the most recommended.

Add subtitles, platforms like TikTok and Instagram can auto generate these.

End with a call-to-action, such as “place an order today!”

The don'ts of social videos

Don’t film in bad lighting. Natural lighting is best.

Don’t leave in clips or dead air, like waiting for the recording to start. These can be trimmed directly in many social platforms.

Don’t speak quietly. Ideally, record your audio with a separate mic rather than using the output of the camera.

The dos of social videos

Keep it short, 15 seconds is the most recommended.

Add subtitles, platforms like TikTok and Instagram can auto generate these.

End with a call-to-action, such as “place an order today!”

Talking points for social media videos

General info
Personal care focus

Use this messaging in your emails for new patients

Subject line

A sale on supplements is coming

Preview text

Sign up to Fullscript so you don’t miss out!

Email body

Hi {INSERT PATIENT NAME},

Labor Day is a great time to reset — and a great time to save on high-quality supplements through my Fullscript store during my sale happening September 1 to 3!

I use Fullscript to give patients like you easy access to safe, effective supplements and tools to support every stage of your whole person care journey.                                            

Sign up today so you can get full access to the sale in time: {ADD DISPENSARY LINK HERE}

All the best,

{PROVIDER NAME HERE}

Use this messaging in your emails for existing patients

Subject line

A Labor Day Sale is coming to my Fullscript store 🛒

Preview text

Save on high-quality supplements Sept 1–3!

Email body

Hello {INSERT PATIENT NAME}, exciting news! From September 1–3, you’ll save on high-quality supplements. 

It’s a great time to refill your essentials, stock up on what you use most, or try something new from your plan. I’ll send a reminder when the sale goes live, but feel free to browse now: {ADD DISPENSARY LINK HERE}

By the way, you can shop the sale on-the-go on Fullscript’s mobile app! It also lets you track your order, manage your supplement and medication routine, set dose reminders, and more. You can download the iOS app from the Apple store or the Android app from the Google Play Store.

All the best,

{PROVIDER NAME HERE}

Use this messaging in your EHR

If you’re mainly communicating to your patients through EHR messages, this could be a good platform to let them know about your promo in an all-patient message.

Shop and save! Get an additional {X}% off supplements and other wellness products you can trust from September 1-3. {LINK TO YOUR ONLINE STORE}

All lab kits, products, draws, and services excluded; additional product and service exclusions may apply.

Quality story

Help them save and stay safe, too

In a crowded industry where regulations are loosely enforced, Fullscript invests over $10,000,000 annually in the Fullscript Quality Program — making it easy for providers and patients to access high-quality products.

Make sure your patients know that during the sale and beyond, ordering through your Fullscript store means never having to compromise on quality.

Get shareable handout

Frequently asked questions

Find more help in the Fullscript Support Center

Self-serve from our support articles or talk to our Customer Success Team.

Take me there

Disclaimers

The promotion starts on September 1, 2025, at 12 a.m. ET and ends on September 4, 2025, at 2:59 a.m. ET. All lab kits, products, draws, and services excluded; additional product and service exclusions may apply.

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*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

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