Here’s everything you need to succeed
Fullscript is supporting your practice with marketing for the Whole for the Holidays Sale. But help these savings break through with messages directly from you, their trusted provider.
The ready-made resources below make it easy to spread the word, strengthen patient relationships, and boost your engagement.
Fullscript’s communications schedule
The below is subject to change without notice.
Leading up to the sale – and throughout – Fullscript will be communicating with your patients about the Whole for the Holidays Sale.
On Wednesday, November 26th, before the sale starts, we’ll send one email to warm up your eligible patients.
During the sale, we’ll be sending a daily maximum of:
- 1 text message
- 1 push notification
- 1 AM email
- 1 PM email
Message frequency will be based on patient engagement preferences, ensuring that we deliver the right quantity of communication to the right audiences.
Once a patient orders, we will cease all direct promo messaging. However, on the last day of the sale, we’ll remind them that they have one final chance to save.
Your recommended communications schedule
For maximum impact, we suggest complementing Fullscript messaging efforts with a “teaser” message one or two days before the sale, and then promoting the sale each day it runs.
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Download promotional graphics
Promote the biggest sale of the year on social media with professional graphics pre-sized for Facebook and Instagram.
Note: For Instagram Stories, upload the vertical image to Stories and swipe up when editing the story to include a link sticker — from there, you can include your dispensary link for patients to access easily.
Easy-to-use messaging made for social media
With a variety of messaging themes, select the suggested social media caption copy that works best for you. Then, pair it with the graphics from the section above! Feel free to tweak the captions to match your practice’s tone, however you see fit.
Quality supplement theme
Get ready for 5 full days of Black Friday savings with my Whole for the Holidays Sale at Fullscript, 11/28 - 12/2.
Sign up for my @Fullscript store today so you won’t miss exclusive savings on high-quality supplements from brands you know and trust.
{ADD DISPENSARY LINK HERE}
5 full days of Black Friday savings start on 11/28.
Sign up for access to my @Fullscript store so you’re ready for exclusive savings on healthcare’s most trusted supplements and wellness products.
{ADD DISPENSARY LINK TO IG LINK IN BIO EXTENSION IF APPLICABLE}
X
Get ready for 5 full days of Black Friday supplement savings with my Whole for the Holidays Sale at Fullscript. Log into my store between 11/28 and 12/2 for exclusive savings on high-quality supplements and wellness products.
{ADD DISPENSARY LINK HERE}
Holiday season theme
This year, I’m making it easy to give yourself the gift of wellness.
Starting Friday, my @fullscript store will have exclusive savings on the high-quality supplements and wellness products you’ve been waiting to scratch off your list.
{ADD DISPENSARY LINK HERE}
This Black Friday is all about wellness with my Whole for the Holidays Sale at Fullscript.
Visit my @fullscript store on 11/28 and shop high-quality supplements for less. Bring your list — there’s more than enough wellness to go around.
{ADD DISPENSARY LINK TO IG LINK IN BIO EXTENSION IF APPLICABLE}
X
BIG NEWS: my Whole for the Holidays Sale starts this Friday 11/28
Shop the supplements you love and get exclusive savings when you log into my @Fullscript store.
P.S. Bring your list, check it twice
{ADD DISPENSARY LINK HERE}
Patient savings theme
I’m letting you in on the Black Friday savings with my own Whole for the Holidays Sale at Fullscript.
Get ready for exclusive discounts on high-quality supplements and wellness products at my online store. Savings start this Friday.
{ADD DISPENSARY LINK HERE}
Black Friday is coming soon, and I’m letting you in on exclusive ways to save.
Check out my Whole for the Holidays sale at my online store and get exclusive savings on high-quality supplements and wellness products that make perfect gifts for friends, family, and even yourself.
{ADD DISPENSARY LINK TO IG LINK IN BIO EXTENSION IF APPLICABLE}
X
Black Friday is almost here and I’m letting you in on exclusive savings.
On 11/28, go to my online store to save big on high-quality supplements and wellness products. Perfect holiday gift ideas for your friends, your family, or even yourself.
Sale starts this Friday
{ADD DISPENSARY LINK HERE}
Use these tips to record a successful social video
The dos of social videos
Keep it short, 15 seconds is the most recommended.
Add subtitles, platforms like TikTok and Instagram can auto generate these.
End with a call-to-action, such as “place an order today!”
The don'ts of social videos
Don’t film in bad lighting. Natural lighting is best.
Don’t leave in clips or dead air, like waiting for the recording to start. These can be trimmed directly in many social platforms.
Don’t speak quietly. Ideally, record your audio with a separate mic rather than using the output of the camera.
The dos of social videos
Keep it short, 15 seconds is the most recommended.
Add subtitles, platforms like TikTok and Instagram can auto generate these.
End with a call-to-action, such as “place an order today!”
Talking points for social media videos
- I just wanted to let all my patients know that we’re celebrating the season with Fullscript’s Whole for the Holidays event — running from Black Friday through December 2.
- During this busy time of year, it’s easy to get overwhelmed by all the things to-do, and let our wellness routines fall off track. These extra savings are a great way to keep your progress going.
- Fullscript offers more than 355 supplement brands in the U.S, along with other amazing wellness products, all chosen for their quality and reliability.
- Unlike many online retailers, Fullscript is completely focused on health and wellness — that means every product comes directly from verified suppliers, stored in temperature-controlled facilities, and shipped with care to preserve its integrity.
- That also means no third-party sellers, no questionable storage, and no guesswork — just authentic products you can trust to support your health goals.
- You’ll also enjoy free shipping on orders over $50 in the U.S.
The Whole for the Holidays event runs from Black Friday through Tuesday, December 2 — so take a moment to swing by, support your wellness goals, and enter the season feeling prepared, balanced, and your best self.
Use this messaging in your emails for new patients
For new patients, select email messaging from one of three messaging themes. We recommend sending any communications to this group ahead of the actual sale start date, November 29.
Subject line
My Whole for the Holidays Sale is almost here
Preview text
Get exclusive savings on high-quality supplements
Email body
Hi {INSERT PATIENT NAME},
Keeping your wellness on track during the holidays can be tough. That’s why I’m making it easier for you to stay focused with my Whole for the Holidays Sale on Fullscript.
Starting on Black Friday, I’m letting you in on five full days of exclusive savings on healthcare’s best selection of supplements from trusted brands that have passed Fullscript’s rigorous quality standards.
Sign up here to get access to my Fullscript online store and get ready to shop this Friday. It’s the perfect time to give yourself the gift of wellness.
All the best,
[PROVIDER NAME]
Use this messaging in your emails for existing patients
Select email messaging from one of three messaging themes, written specifically for existing patients. We recommend sending communications to this group both ahead of the actual sale start date, November 29, and during the sale, too.
Subject line
My Whole for the Holidays Sale is almost here
Preview text
Get exclusive savings on high-quality supplements
Email body
Hi {INSERT PATIENT NAME},
Keeping your wellness on track for the holidays means making sure you’re prepared with the supplements that work best for you.
My Whole for the Holidays Sale at Fullscript gives you five full days of exclusive Black Friday savings on high-quality supplements from trusted brands. I know how much Fullscript values quality, so you’ll be shopping healthcare’s best selection of supplements.
The sale goes from 11/28 to 12/2 and you’ll get fast, free shipping on orders over $50 ($150 CAN). So log into my Fullscript store this friday and save on the supplements you deserve.
All the best,
{ADD NAME HERE}
Use this messaging in your EHR
If you’re mainly communicating to your patients through EHR messages, this could be a good platform to let them know about your promo in an all-patient message.
Shop and save on supplements and other wellness products you can trust — starting Black Friday and ending December 2. I’m offering a discount on everything in my Fullscript online store! [LINK TO YOUR ONLINE STORE]
Optimize your opt-in with bigger patient savings
This time of year, your patients are flooded with numerous sales on wellness products, be sure they’re choosing the products you trust by offering a deeper discount to avoid distractions. Help your Whole for the Holiday’s Sale stand out in their inbox and ensure they’re choosing authentic products from a trusted source – stored and shipping with the highest standards to protect potency and safety.
Increasing your discount by as little as 5% can create an incremental impact on patient engagement.
Note: Lab kits, products, draws, and services are excluded. Additional exclusions may apply.
Frequently asked questions
Find more help in the Fullscript Support Center
Self-serve from our support articles or talk to our Customer Success Team.
Disclaimers
*The promotion starts on November 28, 2025, at 12 a.m. ET and ends on December 3, 2025, at 2:59 a.m. ET. All lab kits, products, draws, and services excluded; additional product and service exclusions may apply.