Your marketing toolkit for Fullscript Journeys
Everything you need to introduce Fullscript Journeys to your patients.
Inside, you'll find ready-to-use social posts, email templates, website banners, and in-office materials, all designed to be customized in minutes, with no marketing experience required.
3 high-impact ways to launch Journeys to your patients
Announce Fullscript Journeys to your patients with a coordinated push across social media, email, and in-office materials. Each one takes less than 15 minutes to set up.
Post on social
Announce to your followers on social media. These ready-to-post captions work on Instagram, Facebook, and LinkedIn. Copy, paste your Journeys webpage, and publish.
Having access to more health data doesn't make you healthier.
Consumer lab platforms share results in a dashboard. Some even offer plans and next steps.
But there's no expert to go to when you have questions or need support. When you order a panel through my practice, I personally review your results, using functional ranges, and build a wellness plan tailored to you. Finally, lab tests that lead somewhere.
Link in bio to get started.
Consumer lab platforms share results in a dashboard. Some even offer plans and next steps.
But there's no expert to go to when you have questions or need support. When you order a panel through my practice, I personally review your results, using functional ranges, and build a wellness plan tailored to you. Finally, lab tests that lead somewhere.
No appointment needed to get started: [your Journeys webpage link]
Too many patients are getting lab results from consumer testing platforms and walking away with more questions than answers.
Having access to more data isn't making you healthier. You need someone who knows your history, understands what your results actually mean together, and can build a plan you'll follow — not just a dashboard of results you'll forget about.
I’m excited to share that I'm offering comprehensive lab testing through my practice that gives you the same access to your health insights, but with your provider who knows you to help drive real outcomes.
You can order panels online. No appointment needed to get started: [your Journeys webpage link]
What is your Journeys Webpage?
Your Fullscript Journeys webpage is where your patients can browse your lab panels, order testing, and begin a care journey with you.
Your unique URL is ready to share the moment you finish setup. No complicated back-end set up needed. You'll have it live within 10 minutes.
.webp%3F2026-04-15T15%3A22%3A54.129Z&w=3840&q=100)
.png%3F2026-04-07T19%3A11%3A37.068Z&w=3840&q=100)
Find your webpage URL
- Navigate to Journeys tab in your Fullscript account
- Find “Copy website URL”
- One-click copy your unique URL
- Paste anywhere you need it
Pro Tip: Bookmark your Journeys webpage URL or save it in your phone's notes app for instant access.
Turn every email into a marketing touchpoint
Your email signature is seen dozens of times a week. Make it work for you.
How to add to Gmail:
- Click the gear icon → Settings
- Find "Signature" section
- Create a new signature with your website link
- Save and set as default
How to add to Outlook:
- Click File → Options
- Go to Mail → Signatures
- Create a new signature with your website link
- Select as default for new messages
How to add to Gmail:
- Click the gear icon → Settings
- Find "Signature" section
- Create a new signature with your website link
- Save and set as default
How to add to Outlook:
- Click File → Options
- Go to Mail → Signatures
- Create a new signature with your website link
- Select as default for new messages
Dedicated outreach to your patient list
Three ready-to-send email templates to introduce Journeys to your patients. Copy, paste, and personalize for your practice.
Send on launch day of the first week to introduce Fullscript Journeys to your full list.
Subject line
Get a clear picture of your health
Preview text
Comprehensive lab testing + a personalized wellness plan, available on your schedule.
Email body
Hi [Patient First Name],
I'm now offering preventive lab panels you can order on your own time, no appointment needed. Instead of waiting until something feels off, we can get a clear picture of where your health stands and where there's room to improve early.
When your results come in, I personally review them and put together a wellness plan specific to you, covering nutrition, movement, stress, and supplements. It's proactive care with a provider who actually knows your health.
CTA Button Text: Browse Lab Panels
[Your Signature]
Pro Tip: After the Initial Sequence, consider re-sending to new patients, seasonal campaigns, or as part of your regular newsletter.
Personalizing your templates
Replace the following placeholders with your specific information:
- [Browse Lab Panels] with your unique Journeys webpage URL or to the custom page you built
- [Your Name], [Your Credentials], [Your Practice Name] with your actual practice details
- Add your practice logo at the top if your email platform supports it
Embed your storefront on your website
There are four ways to integrate Journeys into your website so your patients can easily discover and purchase.
Add to your website’s navigation
Time estimate: 5 minutes
Adding your Journeys webpage link to your website navigation puts it in front of every visitor. This is the fastest way to drive awareness.
- Preventative Lab Testing
- Comprehensive Lab Panels
- Diagnostic Care
- Health Screening
- Functional Health Testing
- Squarespace: Go to Navigation → Add Link → Paste your webpage URL → Save
- Wix: Go to Site Structure → Add Menu Item → Add Link → Paste your webpage URL → Publish
- WordPress: Go to Appearance → Menus → Add Custom Link → Paste your webpage URL → Add to Menu
.png%3F2026-04-07T19%3A15%3A50.520Z&w=3840&q=100)
Printable materials
These physical materials will help compliment your digital efforts to drive additional patient awareness and engagement. Customize these templates with your practice logo and a QR code to your Journeys web page.
Table card / counter display
Place this on your front desk, checkout counter or in the consultation room for patients to see while they’re waiting.
QR code instructions
Step-by-step guide to generate and insert QR codes.
What You Need:
- Your Fullscript Journeys webpage URL
- Free QR code generator (qr-code-generator.com or similar)
- Adobe Acrobat (PC) or Preview (Mac) to edit PDFs
Generate Your QR Code
Go to qr-code-generator.com, paste your URL, click Generate, download as PNG
Insert into Materials
Open the document, find [QR CODE PLACEHOLDER], replace with your PNG
Customize Practice Details
Replace [Your practice name] and [Your webpage URL].
Table card on cardstock (65lb), flyer on 8.5x11 paper. Use local print shop or office printer.
Generate Your QR Code
Go to qr-code-generator.com, paste your URL, click Generate, download as PNG
Insert into Materials
Open the document, find [QR CODE PLACEHOLDER], replace with your PNG
Customize Practice Details
Replace [Your practice name] and [Your webpage URL].
Table card on cardstock (65lb), flyer on 8.5x11 paper. Use local print shop or office printer.
Ready to get started?
Share more of your care with even more patients. Sign in to your Fullscript account to find your Journeys page URL and start sharing it with patients.
Post on social
Three ready-to-post social media captions designed to promote Fullscript Journeys with your social media following. Check back as we will be adding more soon.
Post 1
What if you could get a full picture of your health, without waiting until something feels off?
I'm now offering preventive lab panels through my practice — no appointment needed.
You order online, get tested at a nearby Quest location, and I personally review your results and build a plan tailored to what we find.
Link in bio to browse my lab panels.
Post 2
I see it every week. Patients getting bloodwork done online, receiving a list of flagged numbers, and having no idea what to do next.
They're motivated. They want answers. But without guidance, they're navigating their health alone.
That's why I now offer lab testing through my practice.
Link in bio to see which panel is right for you.
Post 3
How my new on-demand lab testing works:
No appointment needed. HSA/FSA eligible. Link in bio.
Graphics
Download these social media graphics to use in your post.